Biggest Kapamilya Bloodletting

Against the backdrop of an acute shortage of blood in Cebu and neighboring areas, here's a bit of good news. The biggest Kapamilya Bloodletting activity ever was held Saturday (February 2, 2008) in four of Cebu's biggest shopping malls. 744 bags of blood were collected from over 800 Cebuanos who trooped to the four venues to give the "gift of life:"

• SM City - 225 donors (75 were deferred);
• EMall - 207 (10 were deferred);
• Gaisano Fiesta Mall - 205 (23 were deferred); and
• Gaisano Mactan - 107.

The quarterly Kapamilya Bloodletting is an initiative of DYAB Abante Bisaya and ABS-CBN Cebu in partnership with the Philippine National Red Cross (PNRC), Regional Blood Coordinating Council (RBCC), Regional Blood Center (RBC) and Cebu City Medical Center (CCMC).