Friday, February 10, 2006

Coming Soon: Nagmamahal, Kapamilya

ABS CBN will be launching a historical breakthrough, Nagmamahal Kapamilya. As an instrument of nation building, the show aims to bring Filipino families closer together wherever they are in the world.

Nagmamahal Kapamilya, a documentary show with a unique blend of reality, romance and fulfillmet that will feature real-life stories of love, success, failure and reconcillation of Filipinos who ventured into better lives in abroad. These stories are inspiring and heartwarming stories whenever they climax to successful lives. On the other hand, when we find overseas Filipinos with needs or wishes, the program transforms into positive service, answering their needs to the best of its abilities.

Nagmamahal Kapamilya is a program by ABS CBN Entertainment and has a partnership with the Department of Foreign Affairs (DFA), Philippine Overseas Employment Administration, National Association of Independent Travel Agencies (NAITAS), Philippine Airlines (PAL), Travel Cooperative of the Philippines, The Philippine Tourism Authority (PTA), Overseas Workers Welfare Admonistration (OWWA) and ABS CBN Global Ltd.-The Filipino Channel.

Nagmamahal Kapamilya will be the first on-air community storytelling / slice-of-life / interactive hub that bridges Kapamilyas (Family) anywhere in the world and the first ABS CBN program aired in Manila that is crafted with the overseas Pinoy in its heart. Nagmamahal Kapamilya will also be the start of programming with the world on top of mind.

When the Filipinos emerges empowered, when the Filipino is made proud of his brother's heroism, when the Filipino hopes, strives and succeeds, Nagmamahal Kapamilya has done its part.

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